23 February 2026
ChatGPT Ads: What We Know and How to Prepare
OpenAI launched ChatGPT ads on 9 February 2026. Here is what the ad format looks like, how it compares to Perplexity and Google, and what marketers need to do right now.
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15 February 2026
AI Search Statistics
The definitive collection of AI search statistics for 2026. Real data on ChatGPT usage, AI Overviews impact, zero-click rates, AI citation patterns, and what it means for SEO.
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12 February 2026
Optimise Content for AI Search
Practical guide to optimising content for Bing Copilot, ChatGPT Search, and Google AI Overviews. Learn the 7 content patterns that earn AI citations.
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5 February 2026
What is LLM Optimisation
LLM optimisation is the practice of making your content visible in AI-generated answers from ChatGPT, Bing Copilot, and Perplexity. Learn what it involves and why it matters.
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